Bali-based Marketing Virtual Assistant

Hey, I’m Adhis Sopa!

I’ve spent 10+ years working in marketing, and now I’m here to make social media a little easier for you.

After working with global brands from Australia, USA and the UK, I’m now bringing all that experience into my work as a full-time Marketing Virtual Assistant, specializing in social media editing and content.

I know how hard it can be to keep up with content while also running your business and, well, life! So think of me as the extra pair of hands you’ve been looking for. Someone who understands marketing, but also gets that your content should still feel true to your brand’s unique personality.

  • I was born and raised in Jakarta and I’m a mum to one daughter. I’m a radio announcer turned marketer, and after years of working full-time, having more flexibility in how I work has become really important to me, which is one of the reasons this new chapter as a Marketing VA feels like such a good fit.

    I moved to Bali after getting married and have now called it home for around 15 years. Bali is such a unique place to build a career and a business, with locals, expats, and tourists from all over the world constantly crossing paths and creating a great mix of ideas, businesses, and collaborations. I’ve had the chance to work with people from Asia, Australia, Europe, Africa, and America, so that international mix has become a big part of my experience too.

    When I’m not working, I enjoy writing and I’m currently writing a novel in my spare time. I also love exploring Bali, especially finding little cafés overlooking the rice fields in Ubud, or spending a quiet afternoon at one of my favorite beaches in Uluwatu.

  • After a decade of corporate work, I decided it was time to build a career that gives me a little more freedom and more time with my daughter. I’ve always been a working mum, so this transition is also about creating more space for my family.

    I’ve always enjoyed getting to know a brand, finding its story, and figuring out how to bring it to life through content. Now, working as a Marketing VA and growing my business together with online entrepreneurs feels like a natural next chapter.

    I’d love to connect with content creators, the people behind the businesses and be part of the journey while building something of my own too. I really enjoy getting to know someone’s story, hearing how they got started and what they’re working towards. Hopefully, I can make the content side of things a little easier, while also learning from the people I get to work with.

  • Meta Business Suite · Canva · Capcut · Adobe Premiere Pro · Shopify · Klaviyo · Woocommerce · Wordpress · Microsoft Power BI · Notion · Asana · Monday · Slack · Trello · Sprout Social · Planoly · Brand24 · Emplify · Squarespace · Wix · Claude · Perplexity · Gemini · Midjourney · Leonardo · Eleven Lab · Google Workspace · Microsoft Teams

Below is a selection of my work from the companies I’ve worked full-time over the years

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    Oakley Indonesia

    Managed Facebook (2M+ followers), Twitter, and Instagram. Led digital campaigns and launches including Oakley x Scuderia Ferrari, Oakley Golf featuring Bubba Watson at the CIMB Niaga Indonesian Open, Oakley 30 Years Heritage Collection launch across Indonesia and #RunWithOakley at the Maybank Bali Marathon.

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    Quiksilver Indonesia

    Led KE11YY and KS10 celebrating Kelly Slater’s 11th and 10th World Championships, and Indonesian Ambassador Dede Suryana at the Quiksilver Pro Gold Coast, with National Geographic photo for ocean pollution awareness. Also supported Bali sustainability projects: sea turtles conservation, 5 beaches daily clean-ups and lifeguards trainings in Australia with Coca-Cola Indonesia.

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    Roxy Indonesia

    Worked across global campaigns for national activations including Roxy Let The Sea You Free and Roxy US High Summer photoshoot in Nusa Lembongan. Hosted Asia Pacific finalists for an immersive Bali experience. Also managed photoshoot with world champions Sally Fitzgibbons, Kelia Moniz and Kassia Meador.

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    Deus Ex Machina Indonesia

    Initiated the brand’s repositioning to better blend its Australian roots with Indonesia’s communities. Launched Deus Kumpul-Kumpul Ride, a weekly riding community; Deus Sons of Arak, a wordplay on Sons of Anarchy, celebrating arak, a traditional Balinese spirit that is also popular with tourists and expats; and a Tote Bag Design Competition to tap into Deus’s creative DNA.

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    69 Slam

    Launched Fall/Winter and Spring/Summer collections, with campaigns that reflected the brand’s playful personality, including Got Balls, Lights Your Fire, Kicks Ass. Also launched stores across Spain, Dubai and Thailand, while maintaining the brand’s USA and European e-commerce. Globally, 69 Slam had more than 40 stores, including France, Japan, Korea and Russia.